Facebook to let you broadcast 360-degree live video

Facebook to let you broadcast 360-degree live video Facebook is expanding its live broadcasting feature so publishers can stream virtual-reality-like 360-degree live video directly to Facebook’s News Feed. Live video has been Facebook’s biggest product and marketing push of the year. It is paying brands and celebrities — including Vox Media, which owns Recode — […]

For now, TV broadcasters see Facebook Live as marketing

Facebook’s live video might rack up enormous numbers, but TV broadcasters still see it as a marketing vehicle for the cash cow of TV. When the Cleveland Cavaliers received their championship rings before the NBA season opener last night, you could have caught the pregame ceremony on TNT, which broadcast the game that followed. But […]

Facebook adds scheduling for Facebook Live broadcasts

Little more than a year ago, Facebook CEO Mark Zuckerberg streamed the first live video from Facebook headquarters. In April of this year, his company officially launched its live streaming product, Facebook Live, which allows any individual or company with a Facebook account to become a broadcaster. Facebook Live is arguably one of the most […]

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