Facebook’s Officially a Media Company. Time To Act Like One

Facebook Facebook steadfastly resists categorization as a traditional media company. Instead, CEO Mark Zuckerberg insists on calling the social network a technology platform—even though nearly half of all American adults get their news on Facebook . These old arguments no longer work, especially as Facebook starts making its own video content. As reported by Digiday […]

Facebook Launches TV-Style Ads in Facebook Live

Aiming to take on YouTube in a bigger way and help creators make money off of their videos, Facebook Inc. ( FB ) announced Thursday the addition of TV-style commercials in Facebook Live videos. In order to make money off of the ads in Facebook Live, the creator has to have 2,000 or more followers […]

Facebook Live Streaming – The go-to platform for live television

Facebook Live Streaming – The go-to platform for live television Last week, President Trump’s inauguration broke live video streaming records and became the largest live news event streamed, with 4.6M viewers watching it concurrently at its peak. The massive online turnout was the capstone for a year that witnessed the advent of Facebook Live, Instagram […]

Facebook, Will Stop Paying Publishers To Create Live Video

Facebook, Seeking Premium Content, Will Stop Paying Publishers To Create Live Video Facebook made waves last year when it doled out roughly $50 million to major media organizations , Hollywood celebrities, and digital creators alike to crank out Live video in support of its then-nascent streaming feature. Those days are over, reports Recode , which […]

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