Facebook’s $600 million losing bid to buy the streaming rights to a hugely popular cricket tournament in India shows the social network is willing to spend big bucks for high-profile sporting events to keep users engaged on its platform. Facebook on Monday emerged as the highest bidder for the rights to stream the Indian Premier […]
Facebook scores a deal to live stream sport matches As competition in the live streaming space heats up, Facebook has scored a significant deal that will allow it to stream at least 22 live Major League Soccer matches on its social network. Through a collaboration with both MLS and Univision Deportes, Facebook gained the rights […]
Aiming to take on YouTube in a bigger way and help creators make money off of their videos, Facebook Inc. ( FB ) announced Thursday the addition of TV-style commercials in Facebook Live videos. In order to make money off of the ads in Facebook Live, the creator has to have 2,000 or more followers […]
Can Facebook Live Streaming Make Music Videos Relevant Again? Lupita Nyong’o and Chance the Rapper. Courtesy Kenzo x H&M Lupita Nyong’o and Chance the Rapper. Courtesy Kenzo x H&M Lupita Nyong’o and Chance the Rapper. Courtesy Kenzo x H&M Remember when MTV stood for Music Television? Back when music videos were king and you waited […]
You’re already live streaming your life on Facebook Live, but now YouTube wants in on the (live) action. You’ll soon be able to live stream to YouTube from your phone, the company said Tuesday. Popular YouTubers will be the first to be get their hands on the feature, which was originally promised back in June […]
Facebook, The Platform for Your Next Movie? From the evolution of the internet, conventional wisdom has been that shorter is better when it comes to viral videos. Now that the line between the web and traditional distribution platforms has almost completely blurred, Facebook is placing its bets on longer content. The company announced in a […]
Facebook Live Streaming – The go-to platform for live television Last week, President Trump’s inauguration broke live video streaming records and became the largest live news event streamed, with 4.6M viewers watching it concurrently at its peak. The massive online turnout was the capstone for a year that witnessed the advent of Facebook Live, Instagram […]
Dive Brief: Research from UBS Evidence Lab comparing June to November 2016 found that Facebook’s push into live video paid off as reported by eMarketer . In June, 21% of U.S. internet users reported watching live video on YouTube while 14% reported the same for Facebook Live. Move forward several months to November and only […]
Facebook, Seeking Premium Content, Will Stop Paying Publishers To Create Live Video Facebook made waves last year when it doled out roughly $50 million to major media organizations , Hollywood celebrities, and digital creators alike to crank out Live video in support of its then-nascent streaming feature. Those days are over, reports Recode , which […]
Was that space walk or climb of a massive antenna tower really shot on Facebook Live? No. Is the point of Facebook Live to show a virtual clock counting down to the new year? No. Yet these are some of the videos that have crookedly taken advantage of the notifications and extra News Feed visibility […]
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